'As big as Facebook': How city is playing role in new digital craze
The rise in popularity of NFTs has exploded over the past few years. - Credit: Gareth Gabriel
He has been creating fine behind the camera for a decade, and now a Sheringham photographer is taking his work to another level.
Gareth Gabriel has started turning his stunning shots into non-fungible tokens - also known as NFTs.
It follows American digital artist Mike Winkelmann, known as Beeple, selling artwork in the new format for £51 million at a Christie's auction.
An NFT is a certificate which allows a user to own the rights to a piece of digital art.
Black and white photos taken around Norwich are the Mr Gabriel's first attempts at the new digital format.
"Hundreds of digital artists jumped into the space to follow the success of Beeple," Mr Gabriel said.
"It blew up almost overnight."
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Mr Gabriel's NFT collection revolves around a photoshoot he did in November 2019 and said that the city acted as the "ideal location" and is "full of character".
"I didn't go into it with a plan. It was a case of reacting to what happens around you," he said.
"I’ve been to Norwich hundreds of times, but it was the first time I visited specifically to shoot so it was nice to watch the world go by.
"It’s a beautiful city with a lot of character."
One of Mr Gabriel's favourite shots features a student eating lunch while sitting on the steps of The Forum.
"I was so pleased how that one came out," he added.
"I’ve always loved the aesthetic of the city but on that particular day, it was nice to sit and watch people go about their daily lives.
"I felt the shoot captured the city well."
Although yet to make a sale on his Norwich collection, Mr Gabriel believes that NFTs will soon become the norm and predicts it could have a global appeal to rival social media giants in the future.
"I think NFTs will become part of everyday life, so it's exciting to be part of the early stages of Web 3.0," he said.
"Street photography is becoming more popular and there isn't a set price for a NFT. Each is very different.
"I think it will become as big as Facebook."
What is an NFT?
A non-fungible token means that a piece of art is unique and can't be replaced by anything else.
An NFT can be attached to any digital item, such as an image, video, music or message, but a digital certificate of authenticity makes that item special.
With an NFT, people are able to verify the digital token's ownership and the non-fungible part of the name means that it can't be traded or exchanged for an equivalent.
NFTs use blockchain technology which stores information electronically. A blockchain collects information together in groups, known as blocks, which holds sets of information.
Each block has a set amount of storage capacity and once filled it is chained to the previously filled block.
Most NFTs run on the Ethereum blockchain where there are permanent digital records of all transactions using that cryptocurrency.