Norfolk youngster voices fundraising video for £10m nook appeal
PUBLISHED: 09:24 11 April 2018 | UPDATED: 13:28 23 April 2018
Archant Norfolk 2018
It promises to be a state-of-the-art space for children and young people with life-threatening conditions and complex health problems.
And to support a £10m fundraiser for Norfolk’s new nook hospice in Framingham Earl, which is under construction, a four-year-old girl from the county has voiced a digital fundraiser.
The purpose-built centre, off Pigot Lane, will be run by East Anglia’s Children’s Hospices (EACH) and will replace the charity’s Quidenham hospice in summer 2019.
So far the £10m nook appeal has raised £7.8m and as part of that over £20,000 has been raised in three-and-a-half months through the EACH virtual Buy a Brick fundraiser.
A video publicising the fundraiser was made by Witton-based digital marketing agency, Nu Image, and voiced by four-year-old Erin Howes.
The Lingwood Primary School pupil is the daughter of company founder Ian Howes - whose first born child Finton, now six, was born with brain damage. He is fully recovered.
Mr Howes, 33, said: “Our first-born had a difficult first few weeks. My wife and I consider ourselves lucky to not require the services of EACH.
“I can’t really imagine going through what these parents are going through, but I’ve heard incredible stories of happy memories and comfort. The more we hear, the more we want to do to help.
“We’re extremely proud to support Buy a Brick.”
He added his daughter “jumped at the chance” to be involved in the video, which took three days to make and was made as a donation to the nook appeal.
The businessman added: “Though she’s only four, Erin has an unbelievable amount of compassion.
“The phrase end of life care might not truly resonate yet, but she was very aware she had the chance to help poorly children.”
Mr Howes and his wife, Nicole - Nu Image co-director - have chosen the nook appeal as their chosen charity.
The Buy a Brick fundraiser allows people to buy the virtual gift in memory of a loved one or buy one as a group or company.
To find out more about the fundraiser visit www.each.org.uk/the-nook/get-involved/buy-a-brick