New hotel could be built in Sheringham
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More change could be in store for a coast road leading into Sheringham.
In recent years, Weybourne Road has seen the demolition of the Splash swimming pool, its redevelopment as a £12.7m leisure centre called The Reef, and the approval of plans to build a 70-bed care home and 24 houses.
The latest addition to the road is now likely to be a hotel.
The site of the proposed development is to the immediate west of The Reef, which opened in November last year.
A spokesperson for North Norfolk District Council (NNDC), which owns the land and has been marketing it for a hotel development, said: "The council is currently in negotiation with a purchaser for the site."
Parking arrangements form part of those discussions, the spokesperson said.
According to estate agents Pygott and Crone's website, the land has been sold subject to contract.