Pet owners are being urged to stay vigilant this summer to keep their dogs safe during trips to the beach.
Happisburgh Coastwatch Station has issued a reminder about the importance of protecting dogs from heat exposure and lesser-known risks, such as saltwater intoxication.
Saltwater poisoning can occur if a dog drinks too much seawater, often while fetching toys in the sea.
A statement from the coastwatch team said: "When a dog drinks too much salt water... salt can build up in their bloodstream, leading to severe dehydration.
"This can cause muscle spasms, disorientation and seizures, and in some cases can be life-threatening.
"Our best friends don't always know what's best for them and it’s up to us as owners to keep them safe."
With temperatures set to soar in Norfolk again in the coming days, owners are advised to provide shade, take frequent breaks, and ensure dogs have plenty of fresh water.
Coastwatch also reminded the public that the Happisburgh station is manned daily throughout the summer from 9 am to 6 pm.
Beachgoers are urged to always call 999 in an emergency and ask for the Coastguard.
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