A Norfolk-based paddleboarding brand has moved its stock online after closing its town shop. 

Leanne Roper and Laura Oakley launched SUP Norfolk, which sells watersport equipment such as wetsuits, paddleboards and flotation devices, after the coronavirus lockdowns.

The pair opened their first shop in Norwich Road in North Walsham in October after feeling there was a gap in the market for a physical space where people could try on sportswear. 

Ms Oakley said at the time: "Paddleboarding is such a lovely community of people and a great way to get active without it being dependent on your ability.

"We want to be inclusive to everybody no matter their age, weight, height or ability."

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But the store has now been closed and the stock cleared out.

Its last day of trading was last Thursday and a notice in the window said all products have been moved for sale online where the full range of equipment can be found. 

It is unknown if the brand will return to the town's high street ahead of the summer tourist season and SUP Norfolk has been contacted for comment.